A New Chapter in Cellular Wellness: Why I’m Excited to Partner with Howie Mandel

As the CEO of Longevity Labs USA, I’ve spent countless hours immersed in the science of aging, cellular health and the ways we can empower individuals to live not just longer, but stronger, healthier, more resilient lives. Our mission has always been bold: to bring clinically-validated, research-driven solutions into the everyday lives of people who refuse to accept that “aging well” means slowing down or settling for less.

Today I’m thrilled to announce a meaningful step forward: our partnership with Howie Mandel. At Longevity Labs, we believe in alliances rooted in authenticity. Howie isn’t simply a celebrity endorsing a product, he represents a mindset: curious, proactive, unafraid of transformation. Together we’re launching the next phase of making cellular wellness accessible through our flagship supplement, spermidineLIFE®.

Why This Partnership Matters

From my vantage point, the partnership isn’t about glitz or publicity, it’s about reach, culture and resonance. Many people say they want to “age well,” but few envision the kind of proactive, scientifically-informed approach that we champion. Howie’s voice, his willingness to engage with the conversation around longevity, and his authenticity make him a perfect collaborator.

By teaming together, we’re enabling more people to:

  • Understand what’s happening at the cellular level, rather than treating aging as something vague or inevitable.
  • Take ownership of their healthspan, not just lifespan, meaning the years of vitality, not just the years lived.
  • Feel supported by a credible brand (Longevity Labs) and a familiar figure (Howie) who helps demystify the science.

This isn’t a passive endorsement, it’s an invitation. An invitation to join a community. To ask questions. To evolve your approach to aging.

The Science Behind spermidineLIFE®

At Longevity Labs, we’ve anchored our efforts in rigorous science, and that starts with our product, spermidineLIFE®. Sourced from high-quality non-GMO wheat germ, it’s one of nature’s richest sources of spermidine, a naturally occurring polyamine associated with cellular renewal.  

The research indicates that our spermidine levels begin to decline as early as our late 20s, yet epidemiological studies link diets high in spermidine to enhanced healthspan and cellular resilience.  

For me, that science translates into a crucial message: Age isn’t just about “how many years,” but about what the years feel like. It’s about preserving the systems and processes within our cells that allow us to show up fully, energetically, mentally, emotionally.

What This Means for You

When Howie and I decided to collaborate, we asked ourselves: How can we make this simple, actionable, and real? Here’s what you can expect:

  • Accessibility: We’re expanding access, offering special codes and offers to remove barriers.  
  • Education: Beyond the supplement, you’ll see us sharing more content: videos, Q&As, blog posts, so you’re not just taking something; you’re understanding it.
  • Community: One of the biggest insights I’ve had as CEO is that transformation happens surrounded by support. The “longevity journey” is more than pills; it’s lifestyle, mindset, connection.
  • Transparency: At Longevity Labs, I stand behind our ingredient sourcing, manufacturing, and the science. When you see that aligned with a public figure you respect, my hope is you feel good about your choice.

My Personal Invitation

As someone who lives and breathes this work, I invite you to take this moment with us. Ask yourself:

  • Am I living the vitality I want to have at 70, 80, 90?
  • What parts of my cellular health have I neglected: sleep, nutrition, movement, and yes, the biochemistry of youth?
  • If I had a tool backed by science, would I use it?

If your answer is “yes,” then I’m honored to have you join this chapter. Howie and I are stepping into this together, and you’re invited.

Let’s shift the conversation. Let’s make aging about flourishing, not fading. Let’s unlock the power of our biology. not just to endure, but to thrive.

Here’s to new beginnings, renewed cells, and decades of vitality.

Warmly,

Olivera Ivanic

CEO, Longevity Labs USA